We join Mitch Joel, Partner and President of Twist Image in Montréal for a conversation about his first year. Our discussion touches on the beauty of Montréal and Québec, his first year at a teen magazine (where he interviewed the aforementioned Mr. Lee), his mom’s advice (drop out of school), his evolution to becoming an entrepreneur, valuable lessons in his first year (don’t think literally), embracing the “squiggly” career, pursuing the things he really wanted to do, advice on overcoming fear and, as always a little beautiful shameless promotion about Twist Image and his other work.
A fun, honest conversation with plenty to take away.
About Mitch Joel:
Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.” In 2006 he was named one of the most influential authorities on Blog Marketing in the world. In 2008, Mitch was named Canada’s Most Influential Male in Social Media, one of the top 100 online marketers in the world, and was awarded the highly prestigious Canada’s Top 40 Under 40. Most recently, Mitch was named one of iMedia’s 25 Internet Marketing Leaders and Innovators in the world.
Joel is frequently called upon to be a subject matter expert for BusinessWeek, Fast Company, Marketing Magazine, Profit, Strategy, Money, The Globe & Mail and many other media outlets. His newspaper business column, New Business – Six Pixels of Separation, runs bi-monthly in both The Montreal Gazette and Vancouver Sun and he also has a regular column, Media Hacker, on The Huffington Post. His first book, Six Pixels of Separation (published by Grand Central Publishing – Hachette Book Group), named after his successful Blog and Podcast is a business and marketing bestseller. His next book, CTRL ALT DEL, (also published by Grand Central Publishing) will be coming out in Spring 2013.