Douglas Rowell, a member of the Advertising Week family, had the great experience of attending and participating as a speaker and panelist at BONUS Creative Week MX, the first creative industry forum in Mexico, which is a platform that contributes to the competency of the creative sector through the support and promotion of the synergies between different actors in the creative economy.
The BONUS Creative Week MX took place on the 16, 17 and 18th of May 2012 at Centro Cultural Universitario Tlatelolco, Mexico City and consisted of a series of presentations, dialogues and workshops, of different formats, that will cover topics of interest for the creative sector in Mexico.
Advertising Week and BONUS MX are working to create an ongoing alliance between the two organizations with the purpose of helping to facilitate the growth and ongoing dialogue of the creative industry in Mexico with the international audience.
You can see a great video trailer about this event by clicking here. The video is in Spanish and provides great insight into both the creative industry and psychology of the creative individual in Mexico. Viva la creatividad en México!