Creative Week Q&A: Javier Campopiano Of Draftfcb New York
By DOUG ZANGER Draftfcb has always brought the goods to Advertising Week and Creative Week. Every session? Engaging and entertaining. The folks on the panels? Always A-List and filled with tremendous wisdom. This agency does amazing work, is on quite a fun creative roll, and presents an exceptional panel with three elite creatives — two of whom are making the trip from…
read more- by AWSC
- posted at 12:02 pm
- April 22, 2013
- 0Leave a comment
Cinema Advertising: Ad or Trailer?
By KATHERINE MORRIS After the Advertising Week Europe Cinema chat from Digital Cinema Media, I’ve been more acutely aware of the types of commercials played in movie theaters. Last week, when I went to see the new Evil Dead (which paid homage to the original) in theaters, the first preview I saw reminded me of this – Pacific Rim, directed…
read more- by AWSC
- posted at 11:26 am
- April 18, 2013
- 0Leave a comment
When It’s Time To Keep The Digital Piehole Shut
By DOUG ZANGER What’s to be done when a tragedy unfolds, is fresh and emotions are raw? The first thing, when it’s something like this, is to pause. Just stop. There is, quite frankly, nothing to add to the conversation when a horrible event like Boston happens. And, in fact, it reeks of tastelessness and insincerity. Whether it’s a brand,…
read more- by AWSC
- posted at 11:40 am
- April 16, 2013
- 0Leave a comment
What It Means To Be Human In Times Of Tragedy
By MOLLY DELONG Yesterday I stood one block from the tragedy that happened at the Boston Marathon. Going from the highest high of witnessing my best friend, Amanda, run a personal (and insanely fast) record of 2:59, to being so scared was a feeling unlike anything I have felt before. I know my city has pride. But yesterday I really…
read more- by AWSC
- posted at 9:31 am
- 0Leave a comment
Bill Murray Is A Badass
By DOUG ZANGER Saw this from my pal, Jerry Ketel, in Portland. Bill Murray is a badass. buff.ly/16PNAxa — Jerry Ketel (@JerryKetel) April 12, 2013 So I just decided to steal that for the headline. But it is true. From the Vimeo post: This guy was shooting something with Bill Murray, and he and his friends wanted an autograph. Instead…
read more- by AWSC
- posted at 12:09 pm
- April 13, 2013
- 0Leave a comment
How Looking Silly Can Improve Your Ideas
By DOMINIK IMSENG The man who became the world’s best high jumper started out as the worst. For US athlete Dick Fosbury, the Straddle technique, which the best jumpers of the early 1960s preferred, was simply too difficult. He couldn’t coordinate all the motions necessary to end up going over the bar facing down, with his legs lifted one after…
read more- by AWSC
- posted at 9:30 am
- 2Leave a comment
News, Coffee And A QR Code
By KIERON LEWIS I think it is safe to say that QR Codes are everywhere nowadays. Many believe that this form of digital communication is a great way for the public to interact and receive information, however I’ve come to conclusion that just as many people hate them – strong word I know, but true. As much as I personally…
read more- by AWSC
- posted at 5:07 pm
- April 11, 2013
- 0Leave a comment
AMP Awards At Creative Week: Q&A With Lyle Greenfield Of BANG
By DOUG ZANGER We’re very excited about the first-ever AMP Awards for Music and Sound at Creative Week, May 7th in New York. This award, in conjunction with the Association of Music Producers and the AICP shines a bright light on the craft of music and excellence in music in advertising, branding and media. And it will be that party you will NOT want to miss. To…
read more- by AWSC
- posted at 3:45 pm
- 0Leave a comment
The Simplest Security From PayPal Is All About The Spoof
By DOUG ZANGER I’m not entirely sure when this conditioning started, but I’m still infinitely appreciative of it. And it clearly was good conditioning. I’m talking about the simple forward to PayPal’s “spoof” account when suspicious emails from “PayPal” cross my overloaded inbox – like one did yesterday. It’s as simple forward and wait. PayPal takes the ball in their…
read more- by AWSC
- posted at 1:34 pm
- April 10, 2013
- 0Leave a comment
Mad Men Season 6: Where Does Peggy Go From Here And What Can We Learn?
By LINDSAY STROUSE So let’s talk Mad Men. Season 6 finally premiered, and it’s already pretty clear that it’s going to be a great season. We’re heading into the 70s, reoccurring motifs are already popping back up, and the hairdos are fantastically awful. That’s all fine and good, but I want to focus on one bit of character development I hope the…
read more- by AWSC
- posted at 1:15 pm
- April 9, 2013
- 0Leave a comment
