↑

Archive for budweiser

Drinking In Creativity

bottle

By KATE FAVROW Four months. That’s how far in advance we had to book our tour. No, it wasn’t a cruise to the Greek Isles or a guided wine tasting through Napa Valley. It was a tour of the Boulevard Brewery in Kansas City. Not long after I started drinking beer, my dad introduced me to one of his favorite…

read more

88 Days of Great Creativity: Wassup? l Anheuser-Busch l DDB l Chicago 

What. Is. Up.  What’s up?  Wassup?!?!!! True. Wasabi. Call Waiting. Pizza Guy.  With more than enough credit to spread around from the originals, we’re reminded once again that the sincerest form of flattery is imitation. In this case, Wassup? counting spinoffs into Parodyville from Scary Movie to Superfriends to Nintendo. Because brands sometimes miss when shifting focus and/or identity, it’s worth noting that Budweiser also hit it on the…

read more