The AWSC Thumbnail: Week Ending 03/08/13
This week T-Mobile got testy, Microsoft continues to be anti-Scroogling, the iPad dominates in-flight web surfing, Nokia is desperate for some Instagram love, Jawfish is a winner, and Sony’s PlayStation 4 is going to be huge…HUGE.
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- posted at 8:24 am
- March 8, 2013
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Picture Perfect Meal
By ANNA CHOI A picture lasts much longer than a meal. I’m guilty of being one of those people who always get a picture of the meal before it’s touched or consumed. And I personally blame it on Instagram (@achoi12). Honestly, I don’t think what I do is necessarily a bad thing. Having moved into the city not too long…
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- posted at 2:16 pm
- September 27, 2012
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Are Bloggers Too Powerful?
By ANNA CHOI The influence of bloggers continues to blow my mind. Opinions and tips from an “average” person seem to have an appeal to consumers unlike a celebrity spokesperson ever could. I have to admit that reviews and testimonials from popular bloggers have a great deal of influence on my purchase decisions. I’m an avid follower of fashion and…
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- posted at 2:40 pm
- September 19, 2012
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Brands And Visual Storytelling: Instagram
By JAY SCHMIDT I’ve been sucked into the world of Instagram. Soon after the photo-sharing mobile app was made available for Android users, it quickly established itself as a personal favorite and a daily must-have. Like every other social tool I use, it takes a little while to discover the individual benefits and how to best leverage the application to…
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- posted at 11:40 am
- July 20, 2012
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My God, People Love It When You Instagram Signs
BY DOUG ZANGER Yeah, I’m at the beach on “vacation,” so I shouldn’t even be allowed to write anything. But everyone is asleep, so I’ll take my chances — and I’ll keep it short. Yesterday, we headed down to Salishan, about 20 minutes south of Lincoln City, Oregon. We popped in to one of the fancy shops (in this case,…
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- posted at 9:38 am
- July 19, 2012
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Connecting In Real Life: Social Vs. Online
By ARTEM ALTMAN I have decided to connect. I have decided that I no longer want to be just another Twitter profile regurgitating other people’s links and using the 140 allotted characters to generate what I think are profound status updates. I yearn for a real, human interaction; one that hinges on a face-to-face meeting that starts with a handshake…
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- posted at 10:56 am
- July 17, 2012
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Brand Ownership: From Emotions To Reason
By FITZ MARO I recently had the pleasure of seeing Dan Ariely, Duke University behavioral economics professor and New York Times bestselling author, at a special Planning-ness event in San Francisco’s Grand Hyatt hotel. Author of Predictably Irrational, The Upside of Irrationality, and the soon-to-be released The Honest Truth About Dishonesty, Dan presents his research findings on a variety of…
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- posted at 4:46 pm
- July 2, 2012
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