Archive for technology

Xbox SmartGlass: The First Legit Second Screen App?

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If done well and in a way that works cross-platform, second screen technologies will be every bit as big as mobile, I guarantee it. With SmartGlass, Microsoft has taken an early, innovative, and very interesting lead.

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Advertising Works: 5 Days Of Change

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By JEFF GREENHOUSE Today marks the start of Advertising Week 2012 in New York. For five days, the advertising industry will descend on New York, the land of Mad Men (and Women). Movers, shakers and agency-makers will show, tell, share and debate the future of advertising. Spanning over 200 individual sessions and events, the outcome of these five days will…

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In Japan, Will Pinterest Spur Social E-Commerce?

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ADAM ROTMIL Japanese e-commerce websites may adopt the social platform Pinterest to move low-priced products, following online retailer Rakuten’s $50M investment in the platform. This, in turn, may spur a studied and refined use of social media on the Japanese web. So far, even brands like Nikon show big differences between their websites intended for a Western or an Eastern…

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Wall Street to Startups: The Mindful In Between

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By DAVIS GODBOUT During an introduction to the world of Wall Street in my first few years after college, I kept finding myself wondering why I was stuck in institutions that continued to embrace the ways of the past. In spite of Wall Street’s power and prestige, I could not help but feel as though there was a much bigger…

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