In Japan, Will Pinterest Spur Social E-Commerce?
ADAM ROTMIL Japanese e-commerce websites may adopt the social platform Pinterest to move low-priced products, following online retailer Rakuten’s $50M investment in the platform. This, in turn, may spur a studied and refined use of social media on the Japanese web. So far, even brands like Nikon show big differences between their websites intended for a Western or an Eastern…
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- posted at 12:49 pm
- July 2, 2012
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